Getting the COVID-19 vaccine
How eager or fearful are Britons?


of Britons are extremely sure about getting a vaccine when one becomes available to them


of Britons trust the government to make the right decisions about approving vaccines for mass use


of Britons are worried about the vaccines’ efficacy against the newly identified virus strain

Several big countries and pharmaceutical companies are caught up in the race to produce vaccines against the dreaded coronavirus, which is showing no signs of slowing down a year after it was first detected. This report delves into people’s opinions as they deal with the stress and fear of the virus that continues to impact their surroundings. Government agencies can leverage this data in their public outreach efforts.  

The new mutant strain first identified in the UK and now reported across several countries has raised fresh concerns and fears about the pandemic taking a turn for the worse. More so, as mass vaccinations for the original strain have not even begun in most parts of the world. The unprecedented situation that we faced earlier this year resulted in vaccines being developed, manufactured, and approved in record time, but not without raising questions and doubts about their safety and efficacy. As the country continues to grapple with rising cases, how trusting are Britons of the vaccine, as well as their country’s authorities? Piplsay polled 6,098 people nationwide to get the insights. Here is a summary of what we found:

Other Insights

  • 59% of men are ‘completely convinced’ about getting a vaccine as compared to 41% of women
  • 31% each of Gen Zers and Gen Xers are sure to get a vaccine as compared to 38% of millennials
  • 60% of women and 53% of men are worried about the vaccines’ efficacy against the new virus strain

Survey Methodology: This Piplsay survey (powered by Market Cube) was conducted nationwide in the UK from December 26-28, 2020. We received 6,098 online responses from individuals aged 18 years and older.

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